Booth designing and strategic message development support for a clinical-stage oncology-focused biopharmaceutical company in booth designing
- Problem: The client approached us with a last-minute request to support critical messages aligned with their strategy that their team could use during an upcoming congress. The same message was asked to be designed and curated creatively in designing the congress booth as well. The client had just Saturday and Sunday to develop and finalize the whole project.
- Solution: The team worked closely with the client to understand the requirement familiarized ourselves with the oncology product, worked the entire Saturday and Sunday to develop content and message for discussion with the client over the weekend, and finally design it creatively in a day to provide the output by Monday noon. The messages were strategically aligned, the creatives for booth designing and content development were highly appreciated, all at short notice and with a quick turnaround.